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Friday 30 January 2009

TENCEL ECO DENIM - THE ECOLOGICAL SOLUTION

There’s no doubt that denim manufacturers are under high pressure when it comes to environmental matters.
Lenzing optimizes the production process from the fiber to the finished article of clothing, thereby utilizing the latest findings and technologies to produce jeans that comply with ecological demands. The admixture of TENCEL® to conventional cotton jeans can significantly improve the environmental impact. If just 25% TENCEL® is added to a denim fabric, the area under cultivation for cotton and the water consumption for irrigation can be reduced by a quarter. More detailed information about this can be found at Texworld and Expofil in Paris.

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